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One Size Does Not Fit All: Targeted Marketing Campaigns for Retail Energy Providers

In this blog series, we’ve covered the most important considerations of rate setting. Once all of these considerations are appropriately accounted for, customer enrollment kicks in. The two most common customer acquisition strategies that Retail Energy Providers (REPs) should employ during this process are: 1) mass marketing campaigns (both direct and indirect), and 2) competing for large commercial / industrial Requests for Proposals (RFPs) or brokered contracts.

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Staying Flexible: How Load Profiling Can Unlock Complex Rate Structures for Retail Supply

Load profiling, or distributing the variation in electrical demand/load over a specific time period, continues to play an important role in retail energy markets. For over a decade, utilities profiled metered monthly usage to bridge the gap between end user consumption and wholesale energy settlements.

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Energy Podcast: SolarWakeup Live! With Yann Brandt and Gabe Phillips

In this episode of SolarWakeup Live, Gabe Phillips, Managing Director of GP Energy Management,…

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In November, natural gas producer Carbon Creek Energy, accomplished a groundbreaking achievement…

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New Partnership Provides Energy Markets with Unprecedented Frack-Free Natural Gas

GP Energy Management and Carbon Creek Energy are proud to announce a first-of-its kind sale in…

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